Rue Denim – Summer 2010 Advertising Images

Exciting new label Rue Denim has rolled out the images we recently shot in studio of their summer range. The aim was to produce brand images for in-store and web signage.

The brief was all about showing the form fitting range of jeans on a clean white background.

Tech info after the images

Tech info for all you tech junkies:

  • Shot on a white seamless background with reflective floor
  • 2 lights on the background, key light through a beauty dish or 60 inch softbox on the model, large reflector for fill
  • Background lights are flagged to prevent spill
  • 2 black barndoors to either side of model to increase contrast
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2 Responses to Rue Denim – Summer 2010 Advertising Images

  1. mel Harris says:

    Amazing work! Soooo impressed. Well done.

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