I took this photo with my iPhone while I attended the first birthday of the gallery 19Karen, if you can’t make it out, it’s a toilet paper dispenser in a toilet with the words “Fine Art Degrees” scribbled. I thought it would be ironic to put up while talked about stock or microstock photography, as it’s hardly representitive of the techinical standard that stock sites are known for.
A lot has been said about the way that microstock has changed photography. No matter where you sit on the issue of photos being sold repeatedly for only a fraction of the cost of commisioned works to different buyers all over the world, there is one positive attribute that it provides for emerging photographers: A resource tool for gaining feedback
By signing up and submitting your work to a microstock agency, you get feedback on how your work fares in a technical context. Showing work to friends and people who like you anyway is great, but not exactly outside of your comfort zone. During the submission process through a microstock agency you are dealing with an actual human being who knows nothing about you, didnt got to school with your brother and doesn’t care whether or not your photo gets accepted. Before the days of stock photography you had to get your work in front of a publications editor in order to have your work curated, often involving a lot of footwork and a great deal of luck.
Nowadays a stock agency will tell you how our work is on a technical level. You’ll learn what you need to nail in a shot in order to get them over the line technically as far as focus, lighting, processing, composition etc.
What you’ll learn is one half of the spectrum, of which there are 2 parts, the other being the creative and artistic element that makes a photo suitable for commercial application.
Even if you never make a cent selling microstock, when you’re getting started you can’t pay enough for honest feedback from a knowledgable source.

A couple days ago I broadcast via Facebook and Twitter the following: “working with some creative individuals to take over the world”.
After my initial post I thought I should spend some time clarifying what I meant by defining some of those terms.
For a while now I have been focusing on the business part of my own photography service. After operating with limited success through word of mouth and social media as my only source of advertising, I underwent a branding exercise and enlisted someone to help me design my website and stationary, all this to refine my brand and help me take my business to the next level.
Once this was complete, I began focusing on the next step, taking my product and brand to the people that I want to see my work. I made the business decision of enlisting a third party to do this for me. I made this decision after considering the target audience that I wanted to see my work, type of work I wanted to do, and my ability to represent myself in communicating with clients and making business decisions.
After meeting with a number of prospective agents and representatives, all with their own abilities and limitations, I decided to engage Luke Boman who directs and runs InRealmMarketing to take on the task of representing me and my brand.
Working with Luke and his team so far has been unreal. His innovative and fresh approaches to putting my work directly under the noses of prospective clients in my field using conventional methods such as telephone calls and physical presentations, as well as the modern approaches such as email newsletters and social media is exactly what I envisioned would be the approach I would like for someone in his capacity to achieve for me.
Working with InRealm has put me in a position where I have very little to lose, after the initial capital outlay and ongoing costs, I can concentrate on my product and continuing with my existing client base, all the while assured that I have someone working with me to reach exactly the type of client I am looking for.
So, that is the long way round to what I broadcast a couple days ago. I guess what I meant by creative individuals was the approach that Luke and his staff have taken to representing me, and by taking over the world I was referring to our playing field, through the internet and the modern economy, the sky really is the limit.